Verblio
verblio.com · Denver, CO, USA
Source dates: 2026-08-31
Explore Verblio's services, available pricing and client experience, then compare the details against your project. Use the source links to check the scope and date of reported results.
Research by B2B Buyer Lab editorial team · Corrections
What to ask Verblio before hiring
- Can you share a recent project with a similar scope, industry and budget to ours?
- What does the quote include, who will deliver the work, and what costs extra?
- Which outcomes will you measure, and when should we expect the first deliverables?
Category
Content marketing agencies — productized content marketplace/platform + managed services (NOT a strategy-retainer agency)
SOURCE RECORDED
Services
SEO blog and content writing via writer marketplace, self-serve platform and managed services, custom writer pool recruitment, editing/publishing, API integrations (Airtable, Slack, Surfer SEO)
SOURCE RECORDED
Pricing
public on own site: AI+human hybrid $0.06/word + $49.50/mo platform fee; 100% human $0.16/word; managed services custom with 50-article/mo minimum; no minimums on self-serve, cancel anytime
SOURCE RECORDED
Minimum engagement
none for self-serve; 50 articles/mo for managed services
SOURCE RECORDED
Founded
2011 (as BlogMutt; rebranded Verblio October 2018)
SOURCE RECORDED
Team signal
not publicly available (marketplace model; 1,500+ customers/month claim at rebrand)
NOT VERIFIED
Named practitioners
- Scott Yates — Co-founder (former journalist; founded as BlogMutt)
- Wade Green — Co-founder & CTO
SOURCE RECORDED
Named clients
Dovetail · Seer · Nextiny · CarHopper
PROVIDER REPORTED
Case-study claims
- 15,350 pieces of content in 7 months for a fast-growing startup
- 1M+ posts produced to date
- Dovetail: 2x content scaling capability
PROVIDER REPORTEDnumbers are the provider’s own; not independently verified
Lab note
Productized per-word model — structurally different product from retainer agencies; included for buyer-side price-anchor comparison (cheapest per-unit content in dataset)
RESEARCH NOTE
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