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The Marketing Practice

tmpb2b.com · Oxfordshire, UK

Source dates: 2026-08-31

Explore The Marketing Practice's services, available pricing and client experience, then compare the details against your project. Use the source links to check the scope and date of reported results.

Research by B2B Buyer Lab editorial team · Corrections

When to shortlist The Marketing Practice

Connecting account campaigns to sales opportunities

Our first pick for an established B2B team that needs marketing and sales to act on the same account signals. Its published work gives buyers a concrete implementation to question, not just a list of services.

Its ABM service covers individual accounts, account groups and broader campaigns, with shared sales follow-up and measurement.

Relevant published work

The Reltio case describes 6sense segments matched with Salesforce data and activated through LinkedIn and display. The reported 20% increase is actionable sales pipeline, not revenue.

Pricing and scope

No fixed fee on the reviewed ABM service page. Separate agency fees, media and software in the proposal.

Before you choose

Ask how accounts qualified, which period was measured and how sales handled the signals. Results from another client do not predict yours.

Sources reviewed 2026-10-04. Client results are provider-reported, not independently audited.

Compare The Marketing Practice with other B2B account-based marketing agencies
What to ask The Marketing Practice before hiring
  • Can you share a recent project with a similar scope, industry and budget to ours?
  • What does the quote include, who will deliver the work, and what costs extra?
  • Which outcomes will you measure, and when should we expect the first deliverables?
  • Who on the delivery team has worked with our platform and integrations?
Category
ABM agencies — independent global B2B agency; ABM one of core service lines; acquisitive roll-up
SOURCE RECORDED
Services
ABM, partner marketing, paid media, creative, data & analytics, digital experience, strategy, sales activation, AI consulting, media operations; tmp.ROI benchmarking tool
SOURCE RECORDED
Pricing
Request a quote. No fixed fee on the reviewed ABM service page. Separate agency fees, media and software in the proposal.
NOT VERIFIED
Founded
2002 (by Clive McNamara, Ardington, Oxfordshire)
SOURCE RECORDED
Team signal
500+ employees (Wikipedia/search); turnover £70m+ reported
SOURCE RECORDED
Platform partnerships
  • No Demandbase/6sense partner listing verifiable this pass (own site does not name platform tiers; 6sense partner library does not list TMP among named agency partners)
SOURCE RECORDEDCheck the linked directory and recorded date for credential details
Named practitioners
  • James Clifton — CEO (from January 2025)
  • Clive McNamara — Founder, non-executive director
SOURCE RECORDED
Named clients
AWS · Palo Alto Networks · ServiceNow · Splunk · Verizon · Capgemini · Thomson Reuters · T-Mobile · Nutanix
PROVIDER REPORTED
Case-study claims
  • Thomson Reuters CoCounsel launch: $13M pipeline
PROVIDER REPORTEDnumbers are the provider’s own; not independently verified
Lab note
Domain migrated themarketingpractice.com → tmpb2b.com; acquisitions: Omobono + Kingpin (2021), 90octane + Campaign Stars + Rombii (2022)
RESEARCH NOTE

Source register

Dates below describe individual source checks. A profile update is not a fresh check of every field. Spot an error? Submit a correction — substantive corrections are recorded in our public log.

  1. https://www.tmpb2b.com/ (accessed 2026-08-31)
  2. https://en.wikipedia.org/wiki/The_Marketing_Practice (accessed 2026-08-31)
  3. https://www.crunchbase.com/organization/the-marketing-practice (accessed 2026-08-31)