SearchPilot

Source dates: 2026-08-31

Explore SearchPilot's services, available pricing and client experience, then compare the details against your project. Use the source links to check the scope and date of reported results.

Research by B2B Buyer Lab editorial team · Corrections

What to ask SearchPilot before hiring

Can you share a recent project with a similar scope, industry and budget to ours?
What does the quote include, who will deliver the work, and what costs extra?
Which outcomes will you measure, and when should we expect the first deliverables?

Category

AI-SEO / technical search agencies — technical SEO (enterprise SEO/GEO A/B testing platform + services)

SOURCE RECORDED

Services

Enterprise SEO A/B testing platform proving the value of SEO changes on the world's biggest websites; GEO A/B tests on product pages to reveal how AI prioritizes content; optimization for AI Overviews visibility; experiments optimizing Search Console impressions when clicks are no longer the sole KPI; testing of AI-generated content

SOURCE RECORDED

Pricing

Pricing was not publicly available when we checked.

NOT VERIFIED

Founded

2020

SOURCE RECORDED

Team signal

not publicly available

NOT VERIFIED

Named practitioners

Will Critchlow — Founder & CEO (co-founded Distilled 2005; SearchPilot spun out of Distilled in 2020 when the agency was acquired by Brainlabs)

SOURCE RECORDED

Case-study claims

Published SEO/GEO test-result library: individual test outcomes published regularly; no aggregate numbers verified this pass

PROVIDER REPORTEDnumbers are the provider’s own; not independently verified

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