Skip to content
B2B Buyer Lab
Browse the lab

Agencies / ABM / ROI·DNA

ROI·DNA

roidna.com · San Francisco, CA, USA

Source dates: 2026-08-31

Explore ROI·DNA's services, available pricing and client experience, then compare the details against your project. Use the source links to check the scope and date of reported results.

Research by B2B Buyer Lab editorial team · Corrections

What to ask ROI·DNA before hiring
  • Can you share a recent project with a similar scope, industry and budget to ours?
  • What does the quote include, who will deliver the work, and what costs extra?
  • Which outcomes will you measure, and when should we expect the first deliverables?
  • Who on the delivery team has worked with our platform and integrations?
Category
ABM agencies — ABM/demand agency acquired by Enero Group (merged operations with Hotwire) 2022-06-30 for $26.4m cash + $6.6m shares
SOURCE RECORDED
Services
Account-based marketing, demand generation, SEO, paid media, brand experience, marketing analytics, martech optimization
SOURCE RECORDED
Pricing
Pricing was not publicly available when we checked.
NOT VERIFIED
Founded
2009
SOURCE RECORDED
Team signal
150+ employees in North America at 2022 acquisition (BusinessWire)
SOURCE RECORDED
Platform partnerships
  • 6sense — dedicated partner page https://6sense.com/partner/roidna/ and named in 6sense partner library (directory-verified); four-year implementation partner per 6sense community
SOURCE RECORDEDCheck the linked directory and recorded date for credential details
Named clients
AWS · AWS Marketplace · Cisco · Pure Storage · BeyondTrust · Avaya · Flexential · Loom · Cockroach Labs · Elastic · Salesforce
PROVIDER REPORTED
Case-study claims
  • Flexential: '400% increase in pipeline', '200% increase in MQL', '79% increase in LLM citations in four months'
  • BeyondTrust: '$5.6M saved annually' via martech optimization
  • '$12bn+ generated for clients' at acquisition
PROVIDER REPORTEDnumbers are the provider’s own; not independently verified

Source register

Dates below describe individual source checks. A profile update is not a fresh check of every field. Spot an error? Submit a correction — substantive corrections are recorded in our public log.

  1. https://roidna.com/ (accessed 2026-08-31)
  2. https://6sense.com/partner-library/ (accessed 2026-08-31)
  3. https://www.businesswire.com/news/home/20220630005835/en/Enero-Accelerates-Hotwires-Digital-Marketing-Transformation-Capabilities-into-Global-Offering-with-Two-Major-Acquisitions-in-USA-and-APAC (accessed 2026-08-31)