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Agencies / Dev & design / Focus Lab

Focus Lab

focuslab.agency · Savannah, GA, USA origin; remote-first global team

high

This is an evidence record, not a review. Every field below is either verified against the listed sources or explicitly marked as the provider’s own claim. This profile is free; payment never changes a fact on it.

Category
Development & design studios — B2B brand & web design studio (the category-defining B2B brand specialist)
PRIMARY SOURCE
Services
Brand strategy, verbal/visual identity, web design and UI, brand activation, brand workshops; early-stage startup branding via sub-brand Odi (odibrand.agency)
PRIMARY SOURCE
Pricing
Pricing was not publicly available when we checked.
NOT VERIFIED
Founded
2009
PRIMARY SOURCE
Team signal
~40+ team members listed on own About page
PRIMARY SOURCE
Named practitioners
  • Bill Kenney — Partner & CEO
  • Erik Reagan — Partner & Chief Innovation Officer
  • Will Straughn — President
PRIMARY SOURCE
Named clients
Salesloft · Zuora · Fabricators & Manufacturers Association
PROVIDER REPORTED
Case-study claims
  • Salesloft rebrand
  • Zuora brand work
  • Own 2024 rebrand documented as public case study
PROVIDER REPORTEDnumbers are the provider’s own; not independently verified
Lab note
Runs two-brand strategy: Focus Lab (established B2B) + Odi (pre-seed/seed startups) — both active as of this pass
LAB VERIFIED

Source register

All sources accessed 2026-08-31. Spot an error? Submit a correction — reviewed by a human, logged publicly.

  1. https://www.focuslab.agency/about (accessed 2026-08-31)
  2. https://www.focuslab.agency/about/bill-kenney (accessed 2026-08-31, via search)
  3. https://odibrand.agency/ — sub-brand live (accessed 2026-08-31, via search)
  4. https://thecreativecoast.org/savannahs-focus-lab-a-coveted-company-to-work-for/ (accessed 2026-08-31, via search)